Abstract :
Abstract The current study explores the relationships between individuals’ level of knowledge about EVs, perceived usefulness, perceived ease of use and intention to buy EVs. The study utilized data collected from 277 participants selected using a purposive sampling technique. Results of the study show that knowledge about EVs positively impacts perceived usefulness and perceived ease of use. This can positively affect people’s intention to adopt EVs as an eco-friendly means of transportation. The study also suggests the need to design awareness programs to improve the opinion and experience of users with EVs. The study suggests the use of experimental designs and longitudinal research to further explore the causality across different cultures using a more diverse data set. In this way, the study provides insights into the consumer’s decision-making process regarding EVs and thus helps contribute to the establishment of an eco-friendly transportation system.
Keyword :
Keywords: Intention to Buy EVs, Knowledge about EVs, Perceived Ease of use, Perceived Usefulness