Abstract :
This research is related to examines the new wave of online trading with respect to industries, brokerages. Stock market is one of the important elements of the Indian economy which determines the economic growth of India and financial state of the country. In today’s world there are millions of people are connected to the internet and many of them are from rural background. Last 30 years since 1991, GPL (Globalization, Privatization, Liberalization) the internet has impacted much on people perception. The customer satisfaction is only thing that make a business successful. The present study to find out the customer awareness towards online trading. The main objective of the study is to understand the how the online trades take place. The major reason for investing in the share market is convincing and easy to handle.
Keyword :
Indian Stock Market, Internet, Online Stock Trading, Stock Brokers