Abstract :
Ethics has become an much more important issue at recent years for both individuals and
companies.Companies’s choices that ethics or non-ethics are effecting individuals preferences
whose has buying their goods and services. At the same time consumers ethics or non-ethics preferences are important issue for companies.In research, identifiying some demographic factors’ effect
whether been on differentation of consumers ethical perceptions has intended.Thus identifiying consumers ethical perceptions change for what is important. Costumer ethics has mentioned, consumers
ethical perceptions differs for what has researced in this study and found that ethical perceptions
has differentations for some demographic factors.Research made on university students.
Keyword :
Etik, Tüketici Eti?i, Etik Alg?lamalar