Abstract :
This study investigated the communication challenges between staff members and management within universities in Lesotho. These communication flow gaps are mainly caused by top to bottom mode of communication with management concentrating on channeling information down to subordinates leaving little room for subordinates to express themselves freely by initiating communication with management. This mode of communication has the negative effect of demoralizing staff causing high staff turnover in the institutions of higher learning and this is detrimental to the progress of the learner. The study gathered information through questionnaires and the data was presented and analyzed quantitatively through tables and graphs. The results reflect that the top to bottom communication model predominantly used by management in Lesotho is not effective in bringing the best out of university staff.
by Mukurunge | Takura Bhila "An Investigation into Gaps in the Flow of Communication at Institutional Level: Case of Universities in Lesotho"
Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-2 , February 2019,
URL: https://www.ijtsrd.com/papers/ijtsrd21402.pdf
Paper URL: https://www.ijtsrd.com/humanities-and-the-arts/other/21402/an-investigation-into-gaps-in-the-flow-of-communication-at-institutional-level-case-of-universities-in-lesotho/mukurunge
Keyword :
communication, top to bottom model, management